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Simple tips to increase cloud affordability

Simple tips to increase cloud affordability

Moving to the cloud can save you a considerable amount of money, which explains its rise in popularity over the years. What many business owners fail to realize is that some cloud services come with hidden costs. And while they might seem insignificant at first, they can add up to a staggering amount if left unchecked.

Why CRM is important to your business

Why CRM is important to your business

Investing in customer relationship management (CRM) software is absolutely essential for small- and medium-sized businesses that want to up their sales performance. It helps sales departments understand their clients, tailor their marketing efforts, and more.

App virtualization: What you need to know

App virtualization: What you need to know

As a small- or medium-sized business (SMB) owner, you need to stay on top of IT trends to get ahead. However, many new IT solutions are quite confusing. One of those is app virtualization. To clear up the confusion, here is a quick overview of what it’s all about.

The perks of being an Office Insider

The perks of being an Office Insider

Office 365 is already packed with the latest productivity features, but for premium perks, opt for the Office Insider program. This gives Office subscribers a heads up on upcoming Microsoft releases and updates before other companies do. Here’s why Office Insider is perfect for business owners.

4 types of hackers that may target SMBs

4 types of hackers that may target SMBs

When it comes to cyberattacks, most business owners get hung up on the technical and logistical details, forgetting another important aspect: motive. Why are hackers attacking people and organizations? And whom are they targeting? By answering these questions, you’ll have a better understanding of which of your business’s resources need the most protection.

Don’t let negative reviews ruin your brand

Don’t let negative reviews ruin your brand

Negative reviews on sites like Yelp, Trip Advisor, and Ripoff Report will damage your brand’s online presence . So how can you protect your company from defamatory and false reviews that show up on search results for your business? Here’s the best strategy.

Web conversion made easy with 5 tips

Web conversion made easy with 5 tips

Every marketing channel has best practices. For websites, it comes down to being user-friendly. Without this, even a terrific-looking website may discourage visitors from signing up for a free e-book or consultation. Be sure your website follows these 5 rules that make it easier to attract visitors and convert them.

Disaster recovery myths you can dismiss

Disaster recovery myths you can dismiss

Technology changes so rapidly. With disaster recovery (DR), we see business owners clinging to ideas that no longer apply. What kind of DR myths are still widely accepted by the masses? Here are three that need to be retired immediately. 

Tape backups are the best DR solution
Backup tapes are physical objects that deteriorate over time.

Hyperconvergence: IT for SMBs

Hyperconvergence: IT for SMBs

Routers, switches, modems, gateways, firewalls, servers, and storage devices — these are just some of the many machines you need to build a network infrastructure that enables effective internal and external communications. Even when pared down to serve fewer users, the costs of building a similar infrastructure were prohibitive for SMBs, at least until hyperconvergence came along.